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Consumers go to different stores to get a different product just as they go to different influencers to get different experiences, she said. The family of six built a contemporary colonial six-bedroom, six-bathroom farmhouse-style home outfitted with an office, kids loft, pool room, movie theatre, and a four-car garage in the growing suburb about 25 minutes west of downtown Des Moines. The Pella native found solo success on the photo sharing platform Instagram in fall 2019 as the Williams family outgrew their first home and broke ground on a larger acreage in the Waukee countryside. Williams waited a year to change the username because she knew all the links to promoted products would be broken and Pinterest pins attached to the old Instagram account name would no longer work. After graduating from college in 2006, Williams married her college sweetheart and lived in Peoria, Illinois, for seven years before doing a stint in Dubuque, Nick's hometown, on the Illinois-Iowa border when he started work for American Express.
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Better Homes and Gardens Real Estate Brand Enters Des Moines, Iowa, Headquarters to Better Homes & Gardens Media Brand
These real estate agents can help you through your real estate process in Des Moines and provide you with local insights. The first step in the sale of your home is to understand what your home could be worth. Then, connect with an affiliated Better Homes and Gardens® Real Estate agent in your local market to benefit from their experience, tools, technology, data and unique marketing approaches to price and market your home to sell. The franchise opportunities listed above are not related to or endorsed by Franchising.com or Franchise Update Media Group.
Relationships between followers and influencers, such as Williams, are instant and create different benefits for brands than traditional advertising found on TV commercials, Eddie said. “Globally, influencer marketing has just taken off because people want to relate. That is just human instinct to want to be related to and relate to someone else,” Eddie said.
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Williams officially changed her username to @ninawilliamsblog in February 2019 when the Instagram account had 94,000 followers. The shared account was successful, but Williams said the twins eventually split into individual brands because followers were confusing the sisters as one another. The duo has separate interior design styles, and Moyer had a different job while Williams was working at home. In summer 2016, the sisters created a joint website account called @ninaandcecilia that covered lifestyle stories spanning home decor to beauty, while the Williams family built their first home from the ground up and Niña became a stay-at-home mom. The twin sisters left behind their successful photography business, where they shot weddings and other life events, after five years in the hyper-competitive central Iowa industry to spend more time with their children.
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Amherst Street, Des Moines, IA...
Before the trees' canopy closes in with foliage, woodland plants such as bleeding heart and Brunnera flower. Our goal is to leverage our knowledge and experience to help you get the best price the market will support while still selling your home in a reasonable period of time. There are several hours of invisible labor that audiences never have a behind-the-scenes look at on social media platforms, he said. “Sponsored content is an interesting topic of conversation around influencers because there’s so much research that people can’t tell the difference between sponsored content and regular content,” Stoldt said.
“I think people think of influencer’s work as what people use social media for everyday but when you actually talk to influences, they approach it more as a full-time job and there’s actually a lot of invisible labor that goes into their work,” Stoldt said. Franchise Update Media has its finger on the pulse of franchising with unrivalled audience intelligence and market driven data. No media company understands the franchise landscape deeper than Franchise Update Media. “We are thrilled to announce the expansion of Better Homes and Gardens Real Estate into the market where the iconic Better Homes & Gardens lifestyle brand was founded.
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Sign upfor a free online account and personalize your MLS search to find your dream home. Connect to a local Better Homes and Gardens® Real Estate affiliated agent who can help you throughout the home buying process. With an account, you will get email notifications about new MLS listings to make the process more efficient. Better Homes and Gardens® Real Estate is committed to providing you a better overall service experience before, during and after the home buying process. Our affiliated agents are inspired to uphold the trusted reputation of the Better Homes and Gardens® Real Estate brand through their local knowledge, dedication to service and responsiveness. Whether you are buying or selling a home, you can expect a better service experience with Better Homes and Gardens® Real Estate agents before, during and after the transaction.
Better Homes and Gardens Real Estate estimates the median home price in Des Moines is $595,000. Right now, there are 69 homes listed for sale in Des Moines, including 14 condos and 0 foreclosures. You can research home values, browse Des Moines's hottest homes, and see what Better Homes and Gardens Real Estate's agents have to say...
The Williams family settled down later in the Des Moines metro to live closer to twin Cecilia and her family. Williams started dating Nick, a metro area businessman, in 2002 while the pair shared college classes and lived in the same dorm building during their first few years at the Cedar Falls-based university. During her childhood, the Nuñez family lived in a Pella trailer outfitted with one bathroom. Williams said the nine Nuñez family members shared the bathroom until they upgraded to a larger trailer later in her childhood. The Nuñez family settled in Pella, the small manufacturing town in central Iowa known around the Midwest for its three-day Tulip Time Festival that draws thousands of visitors annually in early May. Website provided and owned by Better Homes and Gardens Real Estate Innovations.
We are not engaged in, supporting, or endorsing any specific franchise, business opportunity, company or individual. We encourage prospective franchise buyers to perform extensive due diligence when considering a franchise opportunity. Better Homes and Gardens Real Estate brokers in Iowa will help you find all homes for sale in local markets in Iowa. See where Iowa Better Homes and Gardens Real Estate broker offices are located and learn about homes for sales in areas Iowa Better Homes and Gardens Real Estate brokers serve.
Exhaustive weekend scheduling conflicts occurred while they tried to balance parenting and photography. Niña Williams immigrated from the Philippines to the United States as a child, grew up in Pella, and went on to create a social media empire based on her home in Waukee. When you visit the Test Garden, enter through our main gate on the south side of the gardens. Descend a few steps and join fellow garden enthusiasts for a stroll along the main path, or sit in our central courtyard under a ring of mature crabapple trees. A custom-made glass and steel fountain is our central focal point, while scattered benches and patio tables make for comfortable lounging.
A swift TikTok video about the construction timeline of the Williams family’s new house had 2.7 million likes and nearly 12 million views on the video sharing app. When Williams documented how she decorated her new home by posting photographs once a day on the duo’s Instagram account, recognizable brands such as Better Homes & Gardens and HGTV began to take notice. Finding your dream home or finding a buyer is only part of the challenge of a successful transaction. There are many details that need to be managed through closing, and Better Homes and Gardens Real Estate Innovations brings the depth and breadth of skills and experience required to ensure your transactions go smoothly. Our commitment is to provide you the quality of service and communication you desire and deserve. Whether you are considering buying a home, selling a home, or both, my team and I know the Des Moines Metro area and Central Iowa inside and out.
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At age 3, Williams and her family immigrated to the United States from the Philippines, a southeast Asian country, alongside her six sisters, including twin Cecilia Moyer, who is also a full-time social media influencer. For home buyers, our knowledge of the Central Iowa real estate market is second to none. We know the neighborhoods, the current market conditions, and the opportunities for buyers in today’s market. Our buyer specialists are committed to helping you find the home you want at the best possible price. Stoldt added that nine-to-five content creators who generate their main source of income from social media, like Williams and her twin sister Moyer, use social media in different ways that the average user or part-time influencer.
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